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FUD

(Fear, Uncertainty, Doubt)

FUD describes negative information (whether factual or fabricated) that creates market pessimism, often causing investors to sell. The term originated in 1970s marketing but became financial slang during early BTC wars when proponents accused critics of spreading FUD.

FUD manifests as sensational headlines ("Crypto Ban Imminent!"), exaggerated risks, or rumor campaigns. While some FUD reflects legitimate concerns, malicious FUD aims to manipulate prices - a tactic used in 45% of
Ponzi schemes per SEC data. Savvy investors distinguish between FUD and valid warnings by checking multiple sources and fundamentals. The counter to FUD is "FOMO" buying, with both emotional extremes leading to poor decisions. Contrarian investors sometimes profit by buying during FUD-driven selloffs when assets are undervalued.
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